Young, Strong and Social – Lifts, Laps & MIles 06/01 – 6/7 this week in fitness news & Some of my hot takes on them
A few stories from the world of Lifting, Swimming, Running, Cycling and General Fitness Business News. A quick peak at a few stories I read this past week and thought you should also…
SET ONE – Peloton Acquires Pilates Startup Skōp In Growing Wellness Push. https://www.businessoffashion.com/news/beauty/peloton-pilates-push-skop/ The US exercise equipment company acquired Pilates-focused startup Skōp as it looks to expand its offerings and attract new users amid a broader turnaround effort. HOT TAKE – It’s all about the hardware. Cheaper to buy than reinvent and Pilates is HOT HOT HOT. I was tempted to almost join a Club Pilates so I could get a consistent core workout in. If [solidcore] was local I’d join in a heartbeat.
SET TWO –The Truth About the “Whoop Killer” https://www.youtube.com/watch?v=9GSDvO0LFFE&t=106s HOT TAKE – Yeah and No. I did order one and it should be here by next weekend so I’ll be using it. I hated the WHOOP cuz’ I felt like I was wearing some “home arrest” thing but on my wrist. The Fitbit Air is smaller so I may or may not like it. Now I’ve had a Fitbit off and on since the very fist one so I’m excited to be back in the Fitbit Family even if it’s now Google Family.
SET THREE – ‘Stop building silos of excellence’: Peloton’s COO has a Navy playbook for the new era of supply chain chaos https://fortune.com/2026/06/03/peloton-coo-charles-kirol-navy-supply-chain-resilience/?utm_source=native_share&utm_medium=mobile&utm_campaign=social_share HOT TAKE – It’s about cost-cutting measures towards a higher-margin, asset-light business model. Even though they just bought a Reformer company.
SET FOUR – LIFEHACKER I’m a Weightlifter, and I Admit It: Runners Are Better at Hyrox. Meredith out-performed me at our Hyrox doubles race. https://lifehacker.com/health/why-runners-are-better-at-hyrox-than-weightlifters?test_uuid=zXnWOLjQQwkYjMVwrvo5w&test_variant=A HOT TAKE – It’s an endurance race and let’s face it running is about endurance.
SET FIVE – TRNR Expands Content Licensing Deal Between Ergatta and iFIT until 2028, Driving Ergatta’s Strong Profitability; M&A Pipeline Activity Increasing https://www.morningstar.com/news/accesswire/1173040msn/trnr-expands-content-licensing-deal-between-ergatta-and-ifit-until-2028-driving-ergattas-strong-profitability-ma-pipeline-activity-increasing HOT TAKE – It’s a matter on when not if someone will buy them out. With this deal I’m guessing iFit will eventually buy them.
SET SIX – How Crunch Fitness Is Redefining Your Exercise Routine
Jim Rowley, CEO of Crunch Fitness, discusses affordable fitness, industry growth, and why value-focused gyms continue to attract members. https://www.cheddar.com/media/how-crunch-fitness-is-redefining-your-exercise-routine/
SET SEVEN – From nightclub to health club
Matrix and Energie Fitness have partnered to transform an iconic landmark into a premium four-floor fitness destination https://www.healthclubmanagement.co.uk/health-club-management-features/Supplier-Showcase-From-nightclub-to-health-club/38507 HOT TAKE – It’s all about Young, Strong and Social. Younger gym goer’s are wanting community and are going to places/events that are social media sharable.
SET EIGHT – Fitness Business Ideas Trends Shaping the Industry in 2026 Understanding the Consumer Shifts and Technologies Transforming Fitness Businesses https://vocal.media/men/fitness-business-ideas-trends-shaping-the-industry-in-2026

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